Whats next in mobile social networking?
Senior analyst Jill Aldort of the Yankee Group calls "mobile social networking a hot market with lukewarm potential." She says just 8 percent of adult mobile phone owners in the U.S. regularly access mobile social-networking services, rising to 20 percent in 2011. From subscription, browsing and messaging fees, Aldort says, U.S. carriers will take in about $1.5 billion in 2011, up from about $560 million this year. "That's not a big number."
For all its promise, mobile social networking "is where the Internet was in 1994," says Tristan Louis, an analyst at TNL.net.
In many respects, mobile is a natural extension of the PC social-networking experience. Only phones provide the immediacy not typically possible on a PC. "I think it's going to be more pre-emptive, more spontaneous," says Padmasree Warrior, Motorola's chief technology officer.
Source: Indy Star.com